Custom market segmentation
Market development and segmentation strategies that help manufacturers target new business more efficiently and grow existing business.
Full-cycle sales systems
Systems and structures that let manufacturers and distributors engage, close and keep top-tier customers.
A strong sales system covers the whole cycle: how you find and engage the right customers, how you close them, and how you keep them. Stonegate designs the structure, the programs and the cadence around it.
That includes the programs contractors feel most: claims, rebates and loyalty. Chris has redesigned a manufacturer's claim process, rebate program and contractor segmentation strategy.
What it covers
- Sales process from engagement to close
- Structures and roles for sales and marketing teams
- Claim, rebate and loyalty program design
- Retention of top-tier customers
Who it is for
- ManufacturersMarket development and segmentation strategies to target new business more efficiently and grow the accounts you already have.
- DistributorsSales systems and structures to engage, close and keep top-tier contractor customers.
- Business servicesGo-to-market strategy and market dynamics for companies that sell into contractors and the trades.
Questions about Full-cycle sales systems
What does a full-cycle sales system include?
How you engage the right customers, how you close them and how you keep them, including the claim, rebate and loyalty programs your customers rely on.
Who is it for?
Manufacturers and distributors that want to engage, close and keep top-tier customers more effectively.
Other services
Organizational efficiency
Executive strategy, market dynamics and key metrics to help leadership teams reach their goals.
Learn what is possible
Tell us where you want to grow. Chris will follow up personally.